Burger King will air its first Super Bowl ad since 2006, Jessica Wohl reports. The home of the Whopper announced its return to advertising’s biggest night with a staged video of its spokescharacter the King seemingly preparing to shoot a commercial. The King is seen adjusting a microphone but, staying true to character, doesn’t say anything in the 30-second teaser. Burger King’s 45-second Super Bowl ad will feature the Whopper and run in the fourth quarter.