2022 Ads [VIDEO]

In the 2022 Super Bowl, advertisers spent a reported $6.5 million for each 30second airtime slot. We saw some of the most creative and memorable commercials entertaining a typical audience of about 100 million U.S. viewers. The game is an opportunity to win over new customers and polish a brand‘s image. When it comes to Super Bowl advertising, it’s all about connecting with viewers on an emotional level and creating a lasting impression. Companies strive to create commercials that are memorable, entertaining, and that showcase their brand message in an effective way. The key is to find a balance between all three elements while still remaining true to the brand values and identity. In Super Bowl 2022, we saw some amazing commercials that strive to do just that by using innovative storytelling techniques, captivating visuals, catchy music, and more. 

This year‘s Super Bowl saw over 40% of commercials from new advertisers, with some failing to make the mark. Despite this, there was an optimistic tone with references to life before the pandemic, and brands honing in on creativity and emerging areas such as healthtech, sustainable auto and cryptocurrency. BMW‘s electric line received the highest rating from the Ad Review panel. The majority of the ads were well-received, with some brands such as Amazon, M&M’s, and Cheetos standing out as top performers. According to the Kellogg School of Management, the best ads included Coinbase, Uber Eats, Amazon’s Alexa, Doritos/Cheetos, and Rocket Homes & Mortgage. However, viewers had different opinions on the best and worst ads, as seen in the USA Today Ad Meter.

SuperBowl-Ads.com is a great website to engage with each of these commercials again after they have aired during the game in 2022, also there is a great archive of past Super Bowl commercials. It also provides information about each advertisement so you can learn more about why these commercials were successful on TV as well as online platforms such as YouTube or social media sites like Twitter and Instagram. 

Now let’s take a look at the top 10 ads from this year’s Super Bowl:

1) Coinbase’s Qr Code

2) Lay’s – Golden Memories

3) Doritos – Push It Flamin Hot

4) Amazon – Mind Reader

5) GM – Dr. EV-il

6) Squarespace – Sally’s Seashells starring Zendaya

7) BMW – Zeus & Hera

8) Rocket Mortgage – Barbie’s Dream House

9) Michelob Ultra – Welcome to Superior Bowl

10) NFL – Bring Down the House

Here’s the full list of the commercials from Super Bowl 56 (LVI) (2022)
You can also find this and other playlists of the best in Super Bowl ads on our YouTube channel.

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