5 Trends That Will Define Super Bowl LVII

Five trends to watch at Super Bowl LVII include legacy brands continuing their streaks, focusing on social media, a decrease in cryptocurrency advertisements, the introduction of more alcohol brands, and a celebrity ad-stravaganza. With just about a month to go until the Super Bowl, brands like TurboTax, Pringles, AB InBev and Avocados from Mexico have already confirmed their participation and it will be interesting to see what other brands and celebrities join in on the festivities.

This article at AdAge provides a more in-depth look into these trends.