Avocados From Mexico Announces 8th Super Bowl Ad in a Decade
Avocados From Mexico (AFM) is returning to the Big Game with a new 30-second ad that will air during the broadcast on February 12, 2023. The ad will be supported by a fully integrated 360 marketing campaign and will highlight good times and good taste. This will be AFM’s eighth Big Game ad in the past decade, and the brand is currently hosting a Big Game Guac Showdown shopper promotion featuring Deion Sanders and Tracey Edmonds.
“The Big Game is very special to us as it celebrates the largest consumption period of avocados during the year,” said AFM President and CEO, Alvaro Luque. “The AFM brand is responsible for 95% of avocado sales during the Big Game weekend6. It’s the perfect opportunity for sparking goodness. Avocados make everything better – they bring the good times and good flavor to gameday spreads, and that’s great for avocado enthusiasts and sports fans alike.”
The new ad will highlight good times and good taste, as avocados and guac are winning gameday favorites that #MakeItBetter.
Here’s some of their Super Bowl ads from the past decade: