Courtesy of Budweiser

Courtesy of Budweiser

In honor of Super Bowl 50, USA TODAY has picked the 50 greatest commercials in Super Bowl history, and the top 32 ads are squaring off, NCAA Tournament-style.

Round 1 of the Ad Meter 50 for 50th competition is in the books. The Sweet 16 starts now. Visit the Ad Meter 50 for 50th bracket to vote. All of the No. 1 seeds—Coca Cola: “Hey kid, catch!”, Budweiser: Frogs, Apple: 1984, and Volkswagen: The Force—are still alive. A handful of underdogs—No. 6 Budweiser: Football, No. 7. Bud Light: Secret Fridge, and No. 7 Budweiser: Rex’s Worst Day—pulled off upsets.

Here are the eight Sweet 16 matchups:

Region 1: Mean Joe Greene

  • 1. Coca-Cola: “Hey kid, catch!” vs. 4. Bud Light: Dog Sitter
  • 2. Pepsi: Security Camera vs. 6. Budweiser: Football

Region 2: Bud Frogs

  • 1. Budweiser: Frogs vs. 5. Tabasco: Mosquito
  • 3. Nike: Hare Jordan vs. 7. Bud Light: Secret Fridge

Region 3: Apple 1984

  • 1. Apple: 1984 vs. 5. Budweiser: Replay
  • 2. McDonald’s: The Showdown vs. 3. Wendy’s: “Where’s the Beef?”

Region 4: Darth Vader Kid

  • 1. Volkswagen: The Force vs. 5. Snickers: Hungry Betty White
  • 3. Budweiser: Puppy Love vs. 7. Budweiser: Rex’s Worst Day

Video breakdowns of each region: Region 1 | Region 2 | Region 3 | Region 4

Voting schedule

Sweet 16: January 26-28; Elite 8: January 28-30; Final 4: January 30-February 1; Championship: February 1-3

Note: To choose the 50 greatest commercials in Super Bowl history, we used a number of factors, including: Ad Meter results, influence on the ad industry, historical resonance, cleverness, originality, and poignancy.