SodaStream Super Bowl Teaser with Bill Nye The Science Guy
Sparkling water maker brand SodaStream enlisted Bill Nye The Science Guy for its Super Bowl teaser released Wednesday morning—and in it, he’s hinting that finally, mankind has made it to Mars.
SodaStream announced it would be airing its first Super Bowl ad in six years—also, its first to debut under new parent PepsiCo. The Big Game spot, to air right before the half-time show, is being created by Pepsi’s agency Goodby Silverstein & Partners and directed by Super Bowl vet Bryan Buckley, who also shot Sodastream’s last ad featuring Scarlett Johansson.
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