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2000 NUVEEN INVESTMENTS – Christopher Reeve Walks

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In Nuveen Investment’s Super Bowl commercial, Christopher Reeve is seen as one of many people standing up from their chairs to walk on stage and accept an award for a research project that has supposedly cured spinal cord injury. The commercial was created using a combination of computer imaging, prosthetic weights, and computer generated elements to give the viewer a sense of hope.

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