"24: Live Another Day" Promo to Air During Super Bowl

FOX will air the first television spot for 24: Live Another Day during Super Bowl XLVIII (Seattle Seahawks vs. Denver Broncos) on Sunday, February 2, 2014.

The Super Bowl is the most watched American television broadcast of the year, attracting over 100 million viewers. The cost of a 30-second commercial this year is a whopping 4 million dollars. But that’s money well spent to get the word out that Jack Bauer is back!

The action-packed 24: Live Another Day promo was filmed on Cobb Street in London several days ago with series stars Kiefer Sutherland and Mary Lynn Rajskub. It features an exploding cab, Jack helping Chloe, and ends with Bauer getting into a shootout.