CBS Sets Super Bowl Greatest Commercials Special
CBS‘ annual Super Bowl’s Greatest Commercials special, now in its 13th year, “Super Bowl’s Greatest Commercials 2013” is an interactive countdown special where viewers will be able to vote live on CBS.com via Facebook and Twitter for their favorite Super Bowl commercials. The special, hosted by Boomer Esiason, analyst for CBS Sports’ NFL pre-game show “The NFL Today,” and Aisha Tyler, co-host of “The Talk,” will be broadcast Wednesday, Jan. 30 (8 p.m.), on the CBS Television Network. It will be broadcast from the home of this year’s big game, Mercedes Benz Superdome in New Orleans. CBS Sports’ NFL analyst Boomer Esiason, who made his debut as co-host on last year’s special, is back, joined by Aisha Tyler, co-host of CBS’ daytime talk show The Talk. She succeeds The Biggest Loser‘s Jillian Michaels who emceed last year.
Viewers once again will get to vote for their favorite Super Bowl commercial of all time. Beginning today, the top 12 vote-getters from the past decade of Super Bowl’s Greatest Commercials, including Adriana Lima’s Victoria’s Secret spot and E*Trade’s Trading Baby, will go head-to-head on CBS’ site, where fans will be able to vote via Facebook and Twitter to determine the top three Super Bowl commercials of all time. Those commercials will advance to the live vote during the broadcast, with the winning ad revealed at the end of the show.
Super Bowl’s Greatest Commercials 2013 is being produced by IMG Media, Juma Entertainment and Robert Dalrymple Prods. Robert Horowitz and Steve Mayer are the executive producers. Mark Ritchie will direct.