Roseanne Barr to replace Betty White in Snickers Super Bowl ad?
Read More at: NBC Sports
Apparently feeling that Betty White is past her expiration date, Mars Inc., makers of the Snickers bar has announced a change in its lineup for the Super Bowl. Mars will once again purchase at least one of the $3 million-per-30-second commercial slots in this year’s game, but there will be no Betty White being tackled in the mud; the 2010 Snickers commercial which relaunched the 88-year-old comic actress’s career. It was also voted the game’s top Super Bowl ad in a USA Today reader survey.
Roseanne munching on a peanuty Snickers is not completely official, but she may be attempting to resurrect her career in the same fashion that White did. White was suddenly a hot property after her Super Bowl commercial.