Pizza Hut to make 1st Super Bowl ad splash

Read More at: DallasNews

Pizza Hut will make its Super Bowl debut in February with a 30-second spot that pushes awareness of the brand, rather than cheesy bites or new pasta flavors.

The nation’s largest pizza chain has never advertised during the big game. Instead, the Addison-based chain has pushed its products in pre-game ads.

This year “in addition to product spots that will run earlier in the day we will be doing a brand spot,” that will run during the first quarter, spokesman Chris Fuller said.