Winner Of Mailboxes etc. “Jeremy's MicroBatch Ice Cream” makes Super Bowl Appearance
Gov. Ridge Congratulates ‘Jeremy’s MicroBatch Ice Cream’ on Super Bowl Appearance
HARRISBURG, Pa. /PRNewswire/ — Gov. Tom Ridge extendedhis congratulations to Jeremy Kraus, founder and president of Jeremy’s MicroBatch Ice Creams, based in Philadelphia, for winning his first-everSuper Bowl advertisement airing today during Super Bowl XXXIII. The Pennsylvania-based business was selected by Mail Boxes Etc. for its “See Your Small Business on the Super Bowl Search II.”Jeremy’s MicroBatch Ice Creams is a quality product that makes Pennsylvania proud. In fact, Jeremy was recognized in 1997 as one o fPennsylvania’s top young entrepreneurs,” said Gov. Ridge. “Thanks to this unique contest, Jeremy’s MicroBatch Ice Creams will have the chance to introduce their product to millions all across America and around the world.”
In May 1997, Gov. Ridge launched a new, first-ever initiative: the Pennsylvania Young Entrepreneurs Awards and Forum in conjunction with the 15th annual Inc. 500 conference in Philadelphia. Jeremy’s MicroBatch Ice Creams won “Best Business Venture: Under Two Years” and the $10,000 prize.
“It is through the unwavering support and the generosity of the Commonwealth of Pennsylvania and the Office of the Governor that Jeremy’s MicroBatch Ice Creams is achieving its current level of success,” said Jeremy Kraus founder and president of Jeremy’s MicroBatch Ice Creams. “I am grateful for the opportunities associated with being named the Young Entrepreneur of the Year in 1997 by Pennsylvania’s Entrepreneurial Assistance Office, and am proud to represent Pennsylvania’s finest in this year’s Super Bowl.”Jeremy’s MicroBatch Ice Creams, based in Philadelphia, is inspired by the microbrew industry, mixing super-premium ice cream with high-quality ingredients in small batches. Kraus began the business in 1997 with 50 sales outlets and, by the end of 1998, increased his sales outlets to more than 3,200. Its limited-edition flavors include Cinnamon Bun, Chocolate Overload, Classic S’Mores, Coffee Extravaganza, Chocolate Down Under and Fuzzy Navel.
Mail Boxes Etc. Search II was conducted between Aug. 1 and Oct. 15. Entrants were asked to tell Mail Boxes Etc. in 25 words or less how their small businesses demonstrate the entrepreneurial spirit of small business in America and what they would say about their businesses to 130 million Super Bowl viewers. The nationally televised commercial will air during the second quarter of today’s Super Bowl.”Jeremy’s entrepreneurial spirit sets an example for the thousands of young entrepreneurs, who take a risk, start their own business and find success in Pennsylvania,” said Linda Goldstein, director of the Entrepreneurial Assistance Office. “It is encouraging to see a small business in Pennsylvania make a national mark.”
The Entrepreneurial Assistance Office, within the Department of Community and Economic Development, is the lead agency in Pennsylvania state government for small-business development. The office works to enhance the entrepreneurial vitality of the Commonwealth by offering technical assistance and services which encourage the creation, expansion and retention of successful small; women-owned; and minority-owned businesses. Jeremy’s MicroBatch Ice Creams currently are available in more than 3,200 stores in Pennsylvania, Denver, New England, New York and Florida. Jeremy’s MicroBatch Ice Creams will be available in an additional 5,000 stores in the spring 1999.