EPISODES:
Homes.com 2024 Super Bowl Ad – “Quick Question” Etsy 2024 Super Bowl Ad – “Gift Mode” Paramount+ 2024 Super Bowl Ad – “Sir Patrick Stewart Does a Hail Arnold” Universal Pictures – “Twisters” Trailer Doritos Dinamita 2024 Super Bowl Ad – “Dina & Mita” 20th Century Studios – Kingdom of the Planet of the Apes Kia 2024 Super Bowl Ad – “Perfect 10” Coors Light Chill Train 2024 “Passenger Slo-Mo Edition” BMW 2024 Super Bowl Ad – “Talking Like Walken” with Christopher Walken and Usher Michelob ULTRA 2024 Super Bowl Ad – “Superior Beach” Paramount Pictures 2024 Super Bowl Ad – “If” with Ryan Reynolds, John Krasinski, Steve Carell NFL Sunday Ticket 2024 Super Bowl Ad – “Migration” Universal Pictures 2024 Super Bowl Ad – Wicked “First Look” Toyota Tacoma 2024 Super Bowl Ad – “Dareful Handle” TurboTax 2024 Super Bowl Ad – “Super Bowl File” Pringles 2024 Super Bowl Ad – “Mr. P” with Chris Pratt Kawasaki Ridge 2024 Super Bowl Ad “Mullets” CeraVE Skincare 2024 Super Bowl Ad with Michael Cera Poppi 2024 Super Bowl Ad – “The Future of Soda is Now” Hellmann’s 2024 Super Bowl Ad “Mayo Cat” Popeye’s 2024 Super Bowl Ad – “The Wait Is Over” with Ken Jeong Starry 2024 Super Bowl Ad – “It’s Time To See Other Sodas” with Ice Spice T-Mobile 2024 Super Bowl Ad – “That T-Mobile Home Internet Feeling” Google Pixel 2024 Super Bowl Ad – “Javier in Frame” E*Trade 2024 Super Bowl Ad – “Picklebabies” Pfizer 2024 Super Bowl Ad – “Here’s to Science” Foundation to Combat Antisemitism 2024 Super Bowl Ad – “Silence” Squarespace 2024 Super Bowl Ad – “Hello Down There”- Directed by Martin Scorsese Starry Super Bowl 2024 Teaser Reese’s 2024 Super Bowl Ad – “Big Cups YES!” Silk 2024 Super Bowl Ad – “Feel Planty Good” State Farm Insurance 2024 Super Bowl Ad – “Like a Good Neighbaa feat. Arnold Schwarzenegger & Danny DeVito Volkswagen 2024 Super Bowl Ad – “An American Love Story” Crowdstrike 2024 Super Bowl Ad – “The Future” Bud Light 2024 Super Bowl Ad -“Easy Night Out” OREO 2024 Super Bowl Ad DoorDash 2024 Super Bowl Ad “DoorDash All the Ads” Budweiser 2024 Super Bowl Ad “Old-School Delivery” Universal Pictures 2024 Super Bowl Ad – “Monkey Man Elevator” Marvel Deadpool & Wolverine Temu 2024 Super Bowl Ad Dunkin Donuts 2024 Super Bowl Ad with Jennifer Lopez & Ben Affleck NYX Cosmetics 2024 Super Bowl Ad with Cardi B Homes.com 2024 Super Bowl Ad – “So tell us about this corn festival?” Skechers 2024 Super Bowl Ad – “Mr. T in Skechers” Pringles to Make Seventh Consecutive Super Bowl Appearance with Mysterious Commercial Booking.com 2024 Super Bowl Ad with Tina Fey State Farm 2024 Super Bowl Teaser NFL 2024 Super Bowl Ad – “Born to Play” M&M’s 2024 Super Bowl Ad – “Almost Champions Ring of Comfort” He Gets Us 2024 Super Bowl Ad “Foot Washing” Microsoft 2024 Super Bowl Ad – “Copilot: Your Everyday AI Companion” Illumination Despicable Me 4 2024 Super Bowl Ad “Minion Intelligence” Bass Pro Shops 2024 Super Bowl Ad – “Making Memories On The Water” MTN Dew 2024 Super Bowl Ad with Aubrey Plaza and Nick Verizon 2024 Super Bowl Ad with Beyonce MTN DEW 2024 Super Bowl Ad – “Aubrey Plaza Having a Blast” Homes.com 2024 Super Bowl Ad – “Now that is worth celebrating” Universal Pictures 2024 Super Bowl Ad – “Kung Fu Panda 4” Uber Eats 2024 Super Bowl Ad – “Dont Forget” Dove 2024 Super Bowl Ad – “Hard Knocks” Nerds Candy 2024 Super Bowl Ad ft. Addison Rae He Gets Us 2024 Super Bowl Ad – “Who is My Neighbor” Coors Light 2024 Super Bowl Ad – “Chill Train (ft. LL COOL J and Lainey Wilson) Lindt Lindor 2024 Super Bowl Ad – “Life is a Ball” e.l.f Cosmetics 2024 Super Bowl Ad – “In e.l.f we Trust” AdAge’s “INSIDE 2024 SUPER BOWL ADS” Watch LIVE on Feb. 6 STōK Cold Brew Coffee 2024 Super Bowl Ad “Inner Wred Dragon” with Sir Anthony Hopkins BetMGM 2024 Super Bowl Ad – “Tom Has Won Enough” Pluto TV 2024 Super Bowl Ad – “Couch Potato Farms” Disney+ 2024 Super Bowl Ad – “Well Said” Apartments.com 2024 Super Bowl Ad – “Extraterrentals” with Jeff Goldblum FanDuel 2024 Super Bowl Ad “Shank of Destiny 2” ft. Rob Gronkowski

Silk 2024 Super Bowl Ad – “Feel Planty Good”

Is this what you get when Silk® Almondmilk, Protein Almondmilk and Oatmilk come together in the perfect breakfast trifecta? Yes, yes it is. This is what it looks like to #FeelPlantyGood.

Silk is stepping onto one of the grandest stages in sports advertisement for the first time, aiming to transform Game Day into a celebration of plant-based vitality. As America’s leading plant-based brand, Silk is poised to make a striking entrance at the Super Bowl, advocating for the simple joy and nutritional benefits of starting the day with its products. The brand’s mission to make plant-based options more accessible aligns perfectly with the Super Bowl’s massive audience, setting the stage for a campaign that’s both fun and nutritionally insightful.

For this landmark campaign, Silk has teamed up with Jeremy Renner, an action hero both on-screen and in life, following his remarkable recovery. Joined by his daughter Ava, Renner brings a touch of superhero flair to the breakfast table. The Big Game commercial showcases the duo’s dynamic morning routine, filled with playful stunts and wholesome nutrition, underscored by Renner’s rendition of James Brown’s iconic “I Feel Good.” The message is clear: integrating Silk into your diet is a surefire way to kickstart your day with “planty” good vibes.

In the commercial, Renner transforms from groggy to energized with Silk Protein Almondmilk, spotlighting the product’s 8g of complete plant protein per serving – on par with dairy milk but with 55% less sugar and 50% more calcium. This breakfast revolution not only powers Renner and his daughter for the day ahead but also aligns with the 85% of Silk consumers who feel confident about the positive impact of Silk on their health.

“I’m thrilled to debut in the Big Game with Silk and Ava,” Renner expressed. “With my packed schedule, I lean towards quick, nutritious breakfast options. Silk Protein blends seamlessly into my morning smoothies, ensuring I start my day on the right note.”

Surbhi Martin, Senior Vice President of Plant-Based Beverages at Danone North America, echoed this sentiment, emphasizing Silk’s role in promoting a nutritious start to the day. “Our partnership with the Renner family encapsulates the joy and nutritional advantages of including Silk in your morning routine. As we prepare to share this plant-powered message during one of the most eagerly awaited events of the year, we’re excited to showcase a slice of everyday life with Jeremy and Ava.”

In anticipation of the Super Bowl spotlight, Silk initiated the “Feel Planty Good Challenge” in January, engaging celebrities like Saquon Barkley and Vanessa Hudgens to demonstrate the ease of incorporating Silk into daily breakfast routines. This initiative underscores Silk’s commitment to transforming New Year’s resolutions into sustainable habits, powered by plant-based nutrition.

The “Feel Planty Good” campaign is set to air on February 11, 2024, available on Paramount+ and NFL apps with Cable authentication, as well as across Silk’s social media platforms including Instagram, Facebook, YouTube, and TikTok, inviting viewers nationwide to embrace the plant-based movement.

You might like these