Drake To Star In Time Warner Super Bowl Ad
Drake has already been announced as the headline performer at Time Warner Cable and Revolt’s private pre-Super Bowl party, to be held Saturday, Feb. 1 in New York’s Meatpacking District. But the rapper will be making another appearance tied even closer to the big game that weekend, as the star of Time Warner Cable’s Super Bowl commercial.
Following recent ad buys starring Ricky Gervais in 2012 and a spot with “The Walking Dead”’s Norman Reedus in 2013, Time Warner Cable will feature Drake as the star of its 2014 Super Bowl campaign.
Jeffrey Hirsch, Time Warner Cable’s exec VP and chief sales and marketing officer, declined to share creative details of the Drake spot, but says of working with Drake, “He’s not just a phenomenal performer, but a phenomenal actor. I got to watch him at the shoot, and he can really act. He’s gonna be even bigger for many years to come.”
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